I've been hunting for 5 years and I've always used tink's. My cousin told me about a new deer lure that he just started using. So far he has shot 2 does on 2 hunting trips so far. I'm real picky so I told him I would check on some forums and see if other hunters have had luck or know about this product. I looked on the website and it looks interesting. I heard it's a small business and I'm all for helping the little man but I want to make sure it works. If anyone has some information please respond. The name of the product is Big Daddy lure. Thanks and have a great day!